💰Business model

Revenues from In-App Purchases

Our revenues will come directly from in-app purchases (IAP) in the game, ensuring a sustainable and player-driven economy.

With the growth of the game and the increasing number of players over time, we are confident that this revenue source will continue to expand, reinforcing the long-term value of our ecosystem.

We plan on onboarding 1 million players by the end of 2025, generating an annual recurring revenue of 10 million dollars.

This is why we have decided to allocate 40% of these revenues to the company, while 45% is dedicated to $MLC buybacks, strengthening the utility and stability of $MLC. From these 45% token buy-back, 2% will be used to burn MLC, increasing its scarcity, thus its value - more details about the 2% token burn in the tokenomics section.

Additionally, 15% of revenues will support environmental initiatives, aligning with our mission-driven approach.

By prioritizing IAP over ads, we create a seamless user experience while ensuring a steady revenue flow that fuels game development, ecosystem growth, and token sustainability.

Data and KPIs

Monthly active users as of June 2023 on our Beta : 300,000